Julia Petrova
Graphic & digital designer based in Amsterdam.
Feel free to contact me via email:
petrovaju.dsgn@gmail.com
Fintech platform for business payments
Communication / Social Media / AI Content / Event
Nowatch health tracker
Social Media / Digital Marketing / Motion
Branding for cutting boards
Brand Strategy / Packaging / Motion / Social Media
Logistic company
Rebranding / Website Redesign / AI Content
Cold brewBrand Concept / Naming / Identity / Packaging / 3D / Motion
Scooter Apple watch app
UI/UX / Prototyping
Motion
Soicial media
AI content
Ads / Mailing
Packaging / merch
Exhibiton stand design
Cold brew is a tonic and unifying drink for your own
Developed the BOLD cold brew brand from concept to launch, leading
the creative direction and visual identity. Created the naming concept, logo, packaging design, 3D product visualizations, and motion assets, while shaping
a bold and distinctive brand system that extended across packaging, merchandise, and promotional materials.
Cold brew from BOLD is a tonic and unifying drink for your own. When friends get together – at a bar, at home – and not everyone wants to drink alcohol.
The logo is designed based on the following associations: condensation symbolizes water droplets, conveying a sense of freshness. The flowing liquid reflects dynamics and downward movement, associating with flow and activity. The connection to a beverage emphasizes the product's liquid nature and its refreshing qualities. The name is rendered in a bright, large, and bold font, making it memorable and expressive. Together, these elements create
a harmonious brand image.
This glass bottle shape was chosen based on the fact that cold coffee drinks fit perfectly into alcoholic gatherings: the bottle shape "masks" the coffee drink among alcoholic drinks, without creating social discomfort. For those who are cutting down on alcohol, giving it up, or simply looking for a tart and invigorating alternative drink, cold brew becomes an excellent choice for company. Presented in 3 flavors and colors – extra cold brew, regular cold brew and light cold brew.